แฟชั่นแห่งความยั่งยืน

Community Development Department, Ministry of Interior, launched the “OTOP Premium Product Development for Global Markets” project along with the selection of top-tier 4-5 star OTOP manufacturers and entrepreneurs in textiles, garments, and home décor to participate in coaching workshops. These workshops were led by Pha Thai Sai Hai Sanook team of specialists, including experts in Thai fabrics, natural dyes, leading designers from, and other experts from related fields. The coaching focused on modernizing products under the royal initiatives of “Sustainable Fashion” and “Pha Thai Sai Hai Sanook,” inspired by HRH Princess Sirivannavari Nariratana Rajakanya, ensuring products meet the international demands. The coaching covers modern marketing, branding, and online sales strategies, expanding entrepreneurs’ reach to a broader global audience.